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The Best-Selling Korean Skincare Products
Are you ready to take your facials to the next level with Korean skincare?
Mar 7, 20252 min read


Mental/Emotional Wellness for Estheticians: Heather Dempsey’s Guide to Managing Stress and Thriving
In the high-pressure world of esthetics, caring for your mental and emotional well-being can sometimes take a backseat. Between seeing clients all day, managing social media, and handling the logistics of running (or working in) a spa, it’s easy to feel overwhelmed, isolated, or even stuck. Heather Dempsey— award-winning spa owner, mentor, and therapeutic coach —offers insight into the most common mental health challenges estheticians face, plus practical steps to ensure you
Feb 28, 20255 min read


The Secret Sauce to SEO: Why Proper Headings Matter
Let’s be real—SEO can feel like a never-ending puzzle, and figuring out how to structure your content properly is just another piece of that
Feb 28, 20252 min read


Unlocking the Science of Skin Rejuvenation: The Truth About Growth Factors, Cytokines & Micro-channeling
What is the biggest misconception about GF and Cytokines? These products can cause cancer or other diseases. This is impossible as there are no stem cells, live tissue, or DNA in our serums. What are Cytokines, Growth Factors, and Exosomes? They are all signaling molecules. Think of them as the Conductor, and all the cells they direct are the Orchestra. What are the differences between microneedling and microchanneling, and how do they impact treatment results? Microchann
Feb 26, 20252 min read


Hit the Skincare Jackpot with BioRePeel: A St. Patrick's Day Special for Your Clients! 🍀✨
If you haven’t figured it out by now—I love a good theme! Any excuse to celebrate, I’m all over it. So, you already know we’re making St. Patrick’s Day all about our favorite green peel! 🍀✨ Here are some newsletters and graphics you can use—I hope you make a ton of money! 💰✨ New to BioRePeel? You can order here! ✨ https://form.jotform.com/232353652611248 Need to replenish? I've got you covered. https://form.jotform.com/232353722560249 If you’d like to book a discovery call,
Feb 26, 20253 min read


How I’m Using the Glacial Device to Grow My Business & Book More Client
If you’ve been wondering what exactly is Glacial? —then you need to book a demo! https://info.glacialskin.com/mariaramos I’ve been absolutely loving my device, and one of the biggest reasons I invested in it? Unlimited consumables for a year! That alone made it a no-brainer. But what’s even better? The ability to take it out into the community, offer 10-minute Glacial Glide treatments and grow my audience in the process. The Power of Community Events I’ve always wanted to d
Feb 19, 20252 min read


Valentine’s Day is around the corner, and it’s time to show your clients some extra love!
Here’s how you can make the most of the holiday: 1️⃣ Use the provided graphics to make your social media pop and grab attention. 2️⃣ Communicate your offer with a simple and clear message in your newsletter, social posts, and text updates. Not sure what to say? Here’s how you can keep it professional and effective without sounding over the top. Newsletter: Subject Line: Let’s Make Valentine’s Day Extra Special ❤️ Body: Hey [Client's First Name], Valentine’s Day is almost
Jan 27, 20252 min read
SALES is a contact sport!
Whether you like it or not, if you have your own business, you’re in sales. To get bookings, you need to get in front of as many people as possible, and this can happen in many ways. Personally, I run ads, partner with influencers, and network at gyms. Once someone interacts with my business, I send them a DM and start building a connection. There are three types of leads: • Cold Leads: People who don’t know your business yet. • Warm Leads: People who’ve interacted with your
Jan 24, 20253 min read


Work Smarter, Not Harder: How I Manage My Business Schedule
When I worked at a dental office, I learned a scheduling hack that completely changed how I approach my business today. Back then, we didn’t try to spread appointments out over the entire week. Instead, we focused on filling specific days—like all of Wednesday or Thursday—with patient procedures. This strategy made us incredibly productive and allowed us to dedicate the other days to catching up on admin work, stocking supplies, and cleaning up the office. It wasn’t just abou
Dec 13, 20242 min read


The Vibe Valentine’s... THE GOAL $10k! Spa event!
.Let me walk you through the vision. First, let me share with you the podcast that inspired it all— The Glacial & the Event! fast forwad to 12:00 https://podcasts.apple.com/us/podcast/how-alexis-robertson-hit-%24100k-in-one-month-with-a/id1369597974?i=1000650346397 The Goall is $100,000 but I will be happy if I make 10K....... I like to aim high. Setting the Scene From the moment guests walk in, the vibe will be unmistakably chic and romantic. Picture drinks adorned with che
Dec 12, 20243 min read


Holiday Sales Q&A with Kim, aka Wax Junkie
The holiday season is one of the busiest—and most lucrative—times for estheticians. To help you maximize your retail potential, we sat down with Kim, better known as @_waxjunkie on Instagram, to get her expert advice on boosting Bushbalm product sales. Kim is a seasoned esthetician who knows how to turn a festive vibe into real results for her business. Q: What strategies can estheticians use to increase Bushbalm product sales during the holidays? Kim: Holiday retail promot
Dec 5, 20243 min read


How AI Can Transform Your Esthetician Business.
I’m getting ready to be a guest on Ashley Curtis’ Ageless Ashley" podcast, and I couldn’t be more excited! Ashley asked me to dive into how AI can help estheticians elevate their businesses. After doing some research, I discovered some incredible tools that can simplify our operations, enhance client experiences, and boost overall efficiency. Here’s a breakdown of some practical ways we can use AI in our solo esthetician businesses: 1. Boost Efficiency with AI Tools Client F
Nov 22, 20242 min read


Black Friday 2024: Dermaplane Pro’s Deals. From November 27 to December 3, save 20%
Get ready for Dermaplane Pro’s exclusive Black Friday promotions! This year’s deals are designed to help estheticians stock up on...
Nov 21, 20242 min read


Get Ready to Foam with Excitement: Circadia Connect 2024 is Almost Here!
Hey estheticians, skincare lovers, and beauty pros! Circadia Connect 2024 is just around the corner, and trust us, it’s going to be the event of the year. If you’re looking for fresh skincare insights, hands-on learning, and a chance to connect with like-minded professionals, this is where you need to be. We can’t spill all the tea just yet, but get ready for a weekend packed with exciting product launches, amazing education, and plenty of opportunities to level up your pra
Nov 11, 20244 min read


Unlocking the Future of Skincare: An Interview with Tony, Founder of NeurotriS.
Can you tell us the story behind NeurotriS and what inspired its founding? NeurotriS was born from a request by a dedicated group of estheticians looking for a miracle machine that could revolutionize skincare for professionals in the U.S. They wanted a high-performance device to address various skin concerns with precision and care. We took on the challenge and created NeurotriS, integrating next-generation technology to meet the needs of today’s estheticians and skincare cl
Nov 9, 20243 min read


Maximizing Black Friday Success with Jeniece Seamann, Director of Sales at Green Envee
I had the pleasure of speaking with Jeniece, Director of Sales at Green Envee , to gather her insights on maximizing Black Friday promotions in the skincare industry. Here, she shares recommendations on product selection, discount strategies, and engaging marketing tactics to make your Black Friday sales event a success. Recommended Products for Black Friday Jeniece suggests that skincare brands focus on products that automatically attract consumer interest: Best-Selling and
Nov 6, 20244 min read


From Good to Glowing: How DermaJEM Transforms Skincare!
Why DermaJEM is the Perfect Choice for Estheticians Looking to Elevate Their Offerings When it comes to delivering top-notch skincare, the equipment you choose plays a crucial role in the quality of services you provide. DermaJEM stands out as a premier solution, offering a suite of advanced devices designed for both facial and body treatments. This makes it an ideal choice for estheticians who are committed to growing their businesses and delivering exceptional results. In t
Nov 5, 20244 min read


Introduction to OxyVERVE™: Revolutionizing Oxygen FacialsWhat Makes OxyVERVE™ Unique?
OxyVERVE™ is setting a new standard in skincare with a powerhouse combination of seven advanced modalities—and an exciting 8th on the way! This device offers two innovative oxygen therapies, heat and cold treatments, ultrasound, iontophoresis, aqua-dermabrasion, and muscle stimulation. Unlike traditional oxygen devices, OxyVERVE™ treats all layers of the skin, from the surface down to the basal layer, ensuring comprehensive, long-lasting results. With customizable settings, e
Nov 5, 20244 min read


3 Custom Facials + Free Skincare Kit: My Holiday Offer Unveiled!
Hey, Money Making Estheticians! As we dive into the holiday season, I’m thrilled to share a holiday offer that’s generating buzz at The Beauty Plug. This offer not only brings in revenue but also reinforces the importance of self-care during this busy time of year. I hope my approach inspires you to create your own special holiday promotions! Our Special Holiday Offer This season, I’m excited to present: Get 3 Custom Facials + a FREE Personalized Skincare Regimen Kit! Price:
Nov 4, 20242 min read


You Asked, GlossGenius Answers: How Gift Cards Can Lift Your Holiday Revenue
We know that offering gift cards at your spa can be an effective, evergreen way to maintain client loyalty and encourage clients to pre-pay for future appointments. However, capitalizing on holiday gifting to boost gift card sales can help you gain additional revenue during the holiday rush. In this blog post, our partners at GlossGenius (the best booking, payments, and marketing software for spas and salons) are sharing answers to some of your common questions about season
Nov 2, 20243 min read

Esthetician Handbook
If you’re looking to gain more clarity on going solo as an esthetician, don’t miss out on my Esthetician Handbook!
It’s packed with in-depth insights on starting your own business, including a comprehensive vendors list to set you up for success. This guide will help you navigate the ins and outs of running a successful esthetician business with confidence.
BUY NOW
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